The Evolving Role of Social Media and Healthcare

Social media and healthcare are two separate, yet rapidly evolving and highly influential industries. While each looks completely unique at the surface, from a 10,000 foot view they face some of the same hurdles, including: utilizing big data, privacy, behavior change and effectively reaching audiences with disparate levels of access to services. A recent Twitter chat, presented by HIMSS Future Care, focused on the evolving roles of social media and healthcare, as well as how they can effectively be combined and leverage new trends and technologies to tackle ever present problems like cost containment, unmet needs and value-based...